Precision Entry Announces Corporate Name Change

10.22.2007  |  Download PDF
Media Contact: Joe Klink
Location: Sugarcreek, Ohio

SUGARCREEK, OHIO (October 22, 2007) – Precision Entry, Inc. announced today that the company’s three divisions consisting of 400 employees will be united under a new corporate name.  Effective January 1, 2008, the name ProVia Door will replace the three existing names of Precision Entry, Sugarcreek Industries, and Monarch IG. The company will continue to produce superior quality doors, windows and glass, which are the products associated with the three names respectively. There are no plans to sell the company or reduce current levels of staffing. 

The ProVia Door name represents the company’s creation of a new category of products, professional-class doors, and illustrates its commitment to unparalleled levels of quality and customer satisfaction.  Professional-class doors take the standards established in the production of consumer-grade doors to the next level of product integrity and customization. The new logo, which translates as "The Professional Way," also embodies the organization’s desire to continually move on an upward path in the areas of corporate ethics and faith-based practices.

"This name change will position us for future growth and increased market share," said company President and Chief Executive Officer, Bill Mullet. "The new name will more accurately communicate to consumers the long-standing commitment to producing professional-class doors and windows our company has maintained for 30 years.  We firmly believe that ProVia Door will become synonymous among consumers for the highest level of service and quality in the door industry," he said.

According to Willis Schlabach, the company’s vice president of sales and marketing, the core elements of the organization will remain the same throughout the transition to the new name. The company remains dedicated to its excellent team members, state-of-the-art production processes and efficient delivery system. "The only thing that has changed is that our focus has become more intense. This intense resolve to provide professional-class products and services will drive our company to become the leader in the door industry. As a result, enhancements will be made to our organization over the upcoming months that will make doing business with us even more desirable," said Schlabach.

The new name evolved out of recent marketing efforts led by the company’s Director of Marketing, Phil Wengerd, which probed past current perceptions to define what the door and window maker’s business is truly about.  "We conducted sessions with management to identify our core principles and values, and we believe our new name, ProVia Door says it best," said Wengerd.

Precision Entry, Inc. manufactures a variety of professional-class door and window products using processes that enable efficient customization to meet homeowner preferences. The company offers unique sizing, color, glass, and hardware options for its products. For more information, visit www.proviadoor.com.